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Once upon a time in Hackney...
OUR HOUSE
The story of how we came to be
Once upon a time in Hackney...
OUR HOUSE
The story of how we came to be
This is a place to call your own, somewhere to get creative and decorate your own way – to live surrounded by what you love. There are no rules.
The house we’ve created is a sanctuary from the outside world, adorned with prints and colours inspired by the sublime palette of nature. It’s not filled with lots of ‘stuff’ – only things that have a purpose, created for both their beauty and their meaning. We call them ‘future heirlooms’: artistically designed pieces made in England by craftsmen specialising in generations-old trades.
Everything else evokes a memory or a story. Photos, paintings… for these are the things that transform a house into a home.
This is a place to call your own, somewhere to get creative and decorate your own way – to live surrounded by what you love. There are no rules.
The house we’ve created is a sanctuary from the outside world, adorned with prints and colours inspired by the sublime palette of nature. It’s not filled with lots of ‘stuff’ – only things that have a purpose, created for both their beauty and their meaning. We call them ‘future heirlooms’: artistically designed pieces made in England by craftsmen specialising in generations-old trades.
Everything else evokes a memory or a story. Photos, paintings… for these are the things that transform a house into a home.
In a Victorian townhouse in London Fields, Frieda Gormley and Javvy M Royle first dreamed up House of Hackney. Today, the husband-and-wife team has grown to a family of artists, designers, producers and collaborators.
On our doorstep is a special place called Hackney. A village-like borough of London with a melting pot of cultures and a colourful community of creatives that never fail to inspire us. It’s open and accepting of diversity – how life should be. In Hackney, anything is possible.
Open the front door and step into our House…
The Foundation of Our House
The Kitchen
…is where it all began in 2011, when our founders Frieda and Javvy conjured up an interiors brand that would draw inspiration from nature, balancing exquisite design with eco-friendly production. Then as now, the kitchen table is where we nourish ourselves to create and innovate.
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The Bedroom
…is where dreaming takes place, where ideas for new designs and new ways of doing things are born
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The Bathroom
…is where we reconnect with ourselves using the healing properties of water and candlelight, surrounded by an oasis of plants.
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THE HOUSE TODAY
House of Hackney was founded on three guiding principles:
Creativity with purpose
Integrity in our actions
Compassion for our planet and people
We continue to build upon the House, creating unique and inspiring designs that will stand the test of time.
Our House is your house.
Welcome home.
“Have nothing in your house that you do not know to be useful, or believe to be beautiful.”
– William Morris
Inspiration Hub
Casting a Spell: The Supernaturally Beautiful Blooms of Majorelle.
Once upon a time, in a land not far from the isle of Avalon where our tale began, a young boy and girl lived in a tiny cottage close to a great forest. The siblings feared the woods, for frightening figures seemed to lurk in the gloom. Deep within the sea of dead trees stood a house like no other: built from gingerbread bricks, the windowpanes were piped with chocolate and the roof dripped with icing. You’ll have already heard the story of how those children got lost in the woods and were lured into that strange house. But what you may not know is what happened after their escape – of what came after the ‘happily ever after’…
INSPIRATION
A Corner of Paradise
Be inspired with ideas for how to make our House your own.
In our House, we also can’t get enough of plants. From clusters of geraniums to giant leafy ferns, botanicals have the unique power to infuse a room with colour, vitality and life. But amidst all this, the loveliest addition might just be to carve out your own quiet little nook. A snug away from the main action where you can curl up in a comfy chair and hit pause, if only for a moment. In a room where absolutely everything and anything goes, this is truly where the magic happens.
INSPIRATION
A Corner of Paradise
Be inspired with ideas for how to make our House your own.
In our House, we also can’t get enough of plants. From clusters of geraniums to giant leafy ferns.
In our House, we also can’t get enough of plants. From clusters of geraniums to giant leafy ferns, botanicals have the unique power to infuse a room with colour, vitality and life. But amidst all this, the loveliest addition might just be to carve out your own quiet little nook.
In our House, we also can’t get enough of plants. From clusters of geraniums to giant leafy ferns.
In our House, we also can’t get enough of plants. From clusters of geraniums to giant leafy ferns, botanicals have the unique power to infuse a room with colour, vitality and life. But amidst all this, the loveliest addition might just be to carve out your own quiet little nook.
Is living in a white-painted box driving you up the wall?
Made from wood pulp sourced from FSC-certified trees, complete with added textile fabrics for strength and stability, our wallpaper is PVC-free and produced using the eco-friendliest methods available.
“We will never stop fighting for this planet, for ourselves, our future and for the future of our children and grandchildren.”
- Greta Thunberg, Environmental Activist
Is living in a white-painted box driving you up the wall?
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Is living in a white-painted box driving you up the wall?
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Is living in a white-painted box driving you up the wall?
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Is living in a white-painted box driving you up the wall?
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If your existing seats are well-loved, but perhaps a little too well-worn, be it a sumptuous printed velvet or a smooth cotton-linen – can be enough to make you want to snuggle up on them all over again.
When it comes to furniture (which can also be a scene stealer in its own right), your choice will likely be dictated by the number of family members and friends who will regularly be hanging out here: will a cosy two-seater sofa be enough, or will you also need a chaise longue and a few ‘bottomans’ for your visitors to park their, um, bottoms on? If your existing seats are well-loved, but perhaps a little too well-worn, recovering them in a new fabric – be it a sumptuous printed velvet or a smooth cotton-linen – can be enough to make you want to snuggle up on them all over again.
A mantelpiece, if you’re lucky enough to have one, is even more worthy.
When it comes to furniture (which can also be a scene stealer in its own right), your choice will likely be dictated by the number of family members and friends who will regularly be hanging out here: will a cosy two-seater sofa be enough, or will you also need a chaise longue and a few ‘bottomans’ for your visitors to park their, um, bottoms on? If your existing seats are well-loved, but perhaps a little too well-worn, recovering them in a new fabric – be it a sumptuous printed velvet or a smooth cotton-linen – can be enough to make you want to snuggle up on them all over again.
